Product Concept for Qué Lite

Play With Your Food

Play With Your Food

Location

CDMX, Mexico

Year

2025

Info

Qué Lite, a children’s snack concept, reimagines better-for-you eating through play and cultural storytelling. I developed a puzzle-like tortilla and dip system inspired by Mexican quelites, encouraging kids to build, learn, and snack simultaneously. I led the concept, branding, packaging design, and visual system, creating a product that balances nutrition, education, and fun for both kids and parents.