AAF: NSAC AT&T CAMPAIGN

Connection, Reimagined

Connection, Reimagined

Location

University of Oregon

Year

2024/25

Info

The American Advertising Federation’s National Student Advertising Competition (NSAC), a national campaign for AT&T, challenged our team to develop a fully integrated brand strategy. As part of the art direction and design team, I contributed to the visual identity, campaign concepts, and presentation materials, helping position the brand through a cohesive and culturally relevant creative approach.